Анализ структурных особенностей иноязычных эргонимов  (на материале названий предприятий общественного питания городов Вены и Берлина)

Завьялова Юлия Анатольевна

doi:10.25136/2409-8698.2019.1.28688


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Litera

Reference:

Zavialova I. — The Analysis of the Structural Features of Foreign Ergonyms (the Case Study of Public Catering Enterprises Names in Vienna and Berlin) // Litera. – 2019. – № 1. – P. 20 - 25. DOI: 10.25136/2409-8698.2019.1.28688 URL: https://en.nbpublish.com/library_read_article.php?id=28688

The Analysis of the Structural Features of Foreign Ergonyms (the Case Study of Public Catering Enterprises Names in Vienna and Berlin)

Zavialova Yuliya

PhD in Philology

Senior Lecturer of the Department of Linguistic and Translation Studies at Surgut State University

628412, Russia, Khanty-Mansiiskii avtonomnyi okrug, g. Surgut, ul. Lenina, 1, kab. 415

yullis1@rambler.ru

Другие публикации этого автора

DOI:

10.25136/2409-8698.2019.1.28688

Review date:

17-01-2019

Publish date:

22-01-2019

Abstract.

The existence of these or those ergonyms in the language space of the city is determined by extralinguistic factors. The object of the research is the foreign ergonyms, in particular, names of cafes and restaurants in the language space of an Austrian city Vienna and German city Berlin. The author of the article examines peculiar functions of foreign ergonyms, analyzes and classifies them depending on their source language, number of elements comprising ergonyms, and defines particular word-formation types of foreign ergonyms. To select the research material, the author has applied the random sampling method. The main research method used by the author is the method of scientific description that implies such techniques as direct observation, systematization, classification and interpretation. The scientific novelty of the research is caused by the fact that the nature of functions of foreign ergonyms in the language space of Vienna and Berlin depends on the structure and means of ergonym nomination. The research results demonstrate that the most commonly used foreign ergonyms are usually of English origin. These are multi-component non-transliterated names created using morphological and syntactical word-formation.
Keywords: public catering enterprises, language space of the city, ergonym component composition, borrowing, type of word formation, source language, foreign ergonym, ergonim, urbanonym, German
This article written in Russian. You can find full text of article in Russian here .

References

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