DOI: 10.25136/2409-7144.2022.3.36661

Abstract: The article considers interest as a social phenomenon characterized by its internal inconsistency and manifesting itself both in objective social reality and in the subjective perception of a social subject. The transformation of interest from objective to subjective and vice versa is analyzed. On the basis of this transformation, the main scientific issues of interest research related to the interaction of group, public and personal interests, their awareness, transformation into the main driving force of social activity of subjects, as well as the possibilities of its regulation by taking into account interests, are described. Special emphasis is placed on the study of the processes of formation of social subjectivity involving the spheres of communication, activity and self-consciousness of a social subject.   Consideration of interests as the main elements of the process of socialization allows us to explore their transformation during the assimilation and reproduction of social experience, affecting such important processes as interiorization, identification and self-realization. The analysis of interests, taking into account the peculiarities of social and individual aspects of socialization, shows their role in ensuring the successful functioning of a social subject in society. The article describes in detail the difficulties of taking into account interests in the course of regulating social relations and substantiates the causes of existing problems of interest research related to both external factors of society development and internal factors of personal interest formation. The significant directions of research of interests in modern conditions of development of society are determined, contributing to the awareness of problematic areas of their study, understanding of the social foundations of social processes and the development of sociological ideas about the structure and content of social actions.

DOI: 10.25136/2409-7144.2020.5.32887

Abstract: This article presents the results of research of individual needs from the perspective of determination of the peculiarities of mechanism for their fulfillment. The author reviews needs of the youth as a complex dynamically changing social group. In analyzing the intentions of young people, major attention is given to the level of tension in the state of young people, probability assessment of accomplishment of desires and aspirations, dynamicity and elasticity of the needs. The research is conducted on the levels of person’s knowledge on how to achieve the goals, estimation of previous activity aimed at fulfilling the needs, frequency and degree of fulfilling the needs. The article presents sociological survey reflecting the desires and aspiration of youth of Lipetsk through determination of their currently relevant needs; it involved 451 persons aged from 16 to 35, for the period from December 2019 to February 2020. The key characteristic of intention and potential for fulfilling the needs of young people were identified. The acquired data were compared with the results of other sociological research. It is underlined that all characteristics are directly related to the living conditions and interconnected with each other. The author determine the external aspect, which manifests in the importance of actions oriented towards satisfaction of personal need and needs of others, as well as correspondence of the process of fulfilling the need to the social norms and traditions.