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Functions of Linguistic Means in the Process of Politician's Image Creation (the Case Study of Donald Trump's Public Speeches)
Sychugova Larisa Alekseevna

PhD in Philology

Associate Professor of the Department of Linguistics and Translation Studies at Surgut State University

628408, Russia, Yugra avtonomnyi okrug, g. Surgut, ul. 30-Let pobedy, 60, kv. 52

larisasichugova@mail.ru
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Evlasev Aleksandr Petrovich

PhD in Philosophy

Associate Professor of the Department of Linguistics and Translation Studies at Surgut State University

628406, Russia, Tyumenskaya oblast', g. Surgut, ul. Lenina, 1, of. 414

evlasiev@mail.ru
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Abstract.

The article is devoted to the study of the image in political linguistics and the consideration of the problem of the substantive aspect of the speech image of a politician, which is due to the exceptional role of the image for the politician as an active public figure. One of the most notable social institutions of our time is politics, the interest in the study of which by linguists has been steady recently, since many political actions are by their very nature speech. The article includes an analysis of the functioning of language means when creating an image of a politician. In the course of their research the authors have applied the following methods: analysis of vocabulary definitions, introspective analysis, statistical analysis to define the frequency of language phenomena. The main conclusions of the research are as follows: the use of language tools in D. Trump's public speeches, which is mainly due to the objectives of these speeches, the main task of which is to make a strong impression on the audience; stylistic techniques at the phonographic, lexical, lexical-grammatical and syntactic levels, through which the speaker maintains the attention and interest of listeners, activates the process of perception and affects the addressee to achieve the goal.

Keywords: positive evaluative lexis, negative evaluative lexis, connotation, stylistic devices, politician's image, image, political discourse, linguistics, political linguistics, dicsource

DOI:

10.25136/2409-8698.2018.4.27963

Article was received:

12-11-2018


Review date:

10-11-2018


Publish date:

14-11-2018


This article written in Russian. You can find full text of article in Russian here .

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