DOI: 10.25136/2409-8698.2023.7.43477

Abstract: In the context of the development of the information and ideological war between Russia and the West, the role of the media in the formation of cultural values is increasing. It is directly related to ensuring national security. One of the most important problems of our time is related to the fact that culture in the media has ceased to be a powerful tool for shaping the value system of society. The article analyzes stories published during the period from December 2022 to May 2023 in the thirteen most cited Russiabn media (Rbc.ru, Russian.rt.com, Gazeta.ru, Lenta.ru, 360tv.ru, Kp.ru, Tsargrad.tv, iz.ru, Life.ru, Mk.ru, Aif .ru, Fontanka.ru, Mosregtoday.ru). Approximately 2,000 stories related to the topic of "culture" in these media were analyzed. The stories were analyzed for compliance with the culture-forming function, which consists in promoting and disseminating high cultural values in society, educating the masses on samples of global culture, contributing to the comprehensive humanistic development of man. The authors come to the conclusion that 1) samples of high, elite culture rarely come to the attention of the media. In stories on cultural topics, gossip, rumors, events from the life of show business stars are replicated. 2) On some media sites, there is no “culture” section at all. In the field of view of the reader who goes to the websites, cultural news rarely falls. 3) The same names appear in the news about culture, famous personalities from the world of show business predominate, and there is not a word about new, young, talented artists. 4) Culture on media sites covers large-scale events, Hollywood premieres, but news about regional festivals, the achievements of creative individuals, and folk crafts rarely get into the headings. 5) Culture on media sites is being replaced by entertainment.

DOI: 10.25136/2409-8698.2022.8.38536

Abstract: The subject of the study is the business information market in the context of the development of Telegram channels. The relevance of the work is due to the increased competition in the information market between journalists of classical business publications and the authors of Telegram channels of business orientation. Telegram channels of business topics are developing most actively. This is especially acute in the business environment. The object of research is content created by journalists of classic daily business newspapers (RBC, Vedomosti and Kommersant) and authors of Telegram channels who write on business–related topics. We studied it to find out how the business information market is being transformed in Russia. The problem associated with the fact that traditional media are losing their importance as translators of socially significant information and expert opinion is being heard more and more often. For the first time, we consider it on the example of the competition of daily business media and Telegram channels. Using the random sampling method, we reviewed materials published from October 30 to November 5, 2021 in seven Telegram channels, with an audience of 5 to 86 thousand subscribers. We considered the channels that write about the real estate market ("Real estate insiders", "Reinforced concrete batch", "Kompromat GROUP", "Domostroy", "Novostroyman. Moscow. Real estate", "Real Estate", "Moskvastroy"). For the period from 2021 to 2022, three authors of anonymous Telegram channels were interviewed ("Reinforced Concrete batch", "Real Estate insiders" and "Novostroyman. Moscow. Real estate"). In October-November 2021, expert interviews were conducted with representatives of the press services of five Russian companies (Colliers, Stone Hedge, Knight Frank, Accent Capital, Dom.RF). The authors come to the conclusion that the press services of companies treat Telegram channels as full-fledged players in the business information market: they send them comments and press releases. The problem of regulating the content published in Telegram channels remains open.

DOI: 10.25136/2409-8698.2022.5.37786

Abstract: The regional factor of the development of Russian society is coming to the fore today, as there is a great need for the mediatization of the regional spaces of the Russian Federation. The article addresses the problems of the Russian regional newspaper periodicals, its current state and development trends. The subject of the study is the development of municipal newspapers in the Moscow region. This issue has been studied rather poorly today. At the moment, there is not a single full-fledged study of the printing market of the Moscow region. The object of the study is the formation of one of the newspapers in the south of the Moscow region – the Serpukhov News (SV) edition – in the era of Internet technologies and media convergence. In the late XX – early XXI centuries, many regional newspapers ceased to exist, but the editorial board of Serpukhov News was able to keep the publication thanks to the help of city officials and enterprises. However, we come to the conclusion that the work in the field of digitalization of the publication is going rather badly: "SV" are at one of the first stages of the development of this process. This is largely due to the fact that the newspaper is subordinate to the regional Government and the Main Directorate for Information Policy of the region, is under pressure from the city and regional authorities. The authorities of the Moscow region allowed to engage in the development of the newspaper's website (svesti.ru ), but the Serpukhov editorial office has no resources for this (neither monetary nor personnel). Journalists devote all their efforts to preparing dry materials for a government resource inserpuhov.ru .

DOI: 10.25136/2409-8698.2022.5.38003

Abstract: Many periodicals are today in constant search of means for existence. Even the federal press faces a number of problems that lead to stagnation. Things are even worse in the provinces. The object of the study is the features of the financial and personnel policy of regional media. The authors consider this topic on the example of the oldest newspaper in the south of the Moscow region – Serpukhov News. The authors come to the conclusion that the Government of the Moscow Region and the Main Directorate for Information Policy fully determine both the financial and personnel policies of all municipal newspapers in the region. The media are directly dependent on the decisions of the regional leadership. Anyone who disagrees with this policy is easily dismissed on their own.   Having studied the resolutions of the Government of the Moscow region concerning the activities of the Moscow municipal mass media, as well as analyzing the orders of the Main Directorate for Information Policy of the Moscow region, the authors come to the conclusion that the lack of funding complicates the development of suburban newspapers. A small number of employees have difficulty fulfilling the required volume of publications for the newspaper and its website. The quality of materials suffers greatly. Employees of municipal newspapers, including Serpukhov News, receive a fairly low salary – below the average in the city. This reduces the loyalty of the editorial staff and affects the quality of texts.

DOI: 10.25136/2409-8698.2022.3.37527

Abstract: With the emergence and development of various types and types of mass media, their business models, which were formed in the first half of the XX century, were transformed. However, media convergence has become a process that has led to changes taking place not only at all stages – from creation to distribution of content, but also to the search for new ways to finance the media business. The subject of the study is the transformation of media business models in the context of the convergence process. The object of the research is innovative ways of financing print media in the context of media convergence. The author analyzes the following new ways of financing print media: 1. creation of online stores on websites (sale of various goods on the publication's website or on a specially created Internet resource). 2. transition to data journalism (sale of the received data to other mass media and (or) other organizations; sale of data visualization services). 3. Introduction of automated technologies (using artificial intelligence to create content) as a way to reduce costs. 4. Allocation of editorial office space for rent (for example, for organizing forums, conferences). For the first time, the author comprehensively examines these new ways of financing print media. The phenomenon associated with the development of online stores on Russian media sites is described on the basis of data obtained during in-depth interviews of the author with employees of the Komsomolskaya Pravda Publishing House, Moskovsky Komsomolets Publishing House. The article concludes that these methods of monetization of the media business in the conditions of convergence can only be considered as additional (often very small) sources of financing. It should also be borne in mind that the experience of individual mass media cannot always be successfully used in other editorial offices.

DOI: 10.25136/2409-8698.2022.3.37556

Abstract: The term data journalism appeared in 2005, however, a single definition of the term "data journalism" has not yet appeared in the scientific community, researchers give different interpretations. This is largely due to the fact that there are discrepancies in understanding the essence of the phenomenon: whether it is a new direction of journalism development or a new genre, format of providing information. As part of the preparation of this article, E.A. Baranova conducted expert interviews with Konstantin Poleskov, the editor of SAĬta novayagazeta.ru , Roman Anin, editor of the investigation department of "Novoi Gazeta", Tina Berezhnaya, Advisor to the General Director for Information Technology of the TV channel "Russia Today", Alexey Smagin, a graduate of the Department of Data Journalism of the Higher School of Economics, an active specialist working at Novaya Gazeta. The experts were asked questions concerning the prerequisites for the emergence of data journalism, the forms of providing materials in data journalism, the development of new competencies among media workers, ethical problems that may be associated with the development of data journalism. The subject of the research is data journalism as a new direction of journalism development. The object of research is the forms of submission of materials in data journalism. The authors studied the data materials published on the websites of Russian and foreign media on the Yandex platform. The article highlights five forms of content submission in data journalism: analytical article; picture; flashcards; longrid; interactive multimedia project. The authors of the article come to the conclusion that data journalism today gives a new development to traditional journalistic genres - analytical article, investigation, news genres. The development of data journalism is associated with the emergence of ethical issues. To date, there are practically no specialists in data journalism in Russia, in order to develop this direction, it is necessary to reform educational programs in journalism.