Abstract: The object of this research is the low-income incomplete households of the Sakhalin Oblast. The subject is the current state of trends and peculiarities of the measures of public assistance for the low-income incomplete households of the Sakhalin Oblast. The author gives detailed overview to the main vectors of public assistance of households in the region, and describes the key issues faced by the recipients of public assistance. Special attention is given to the questions of assessment of efficiency of public assistance measures, signifying the prioritized vectors for optimization of this process in the Sakhalin Oblast. The conclusions are based on results of specific sociological research, conducted by the author using surveys and interviews. The research demonstrates that the region is undergoing large-scale efforts on meeting the vital needs of the socially vulnerable groups of the population, but not all measures correspond to the volume, quality and accessibility requirements of low-income incomplete households, and are in need of serious correction and establishing constant monitoring of the efficiency of measures based on feedback from the recipients.